Aaron DeBord Knows How To Master Social Media To Benefit His Running

My guest today is Aaron DeBord and we got connected via the Tailwind Trailblazer (ambassador) program.

Aaron DeBord, Racing on the Beach

Aaron is an Ambassador for a number of other companies including Boco gear, Spibelt, Soleus, and Topo.

He is a master at connecting his social media and running to tell a story.

Rookie Mistakes

Aaron is no stranger to running having started in middle school.

Years of experience did not make him immune to making mistakes with his training.

In 2015 his packed race schedule of 6 marathon or longer distances over 6 months led to an achilles injury.

The injury made him more mindful of what he could be doing better.

  • Nutrition became more of a focus.
  • His pace slowed during training.
  • He worked on changing his foot strike.
  • He pays more attention to his heart rate along with his perceived exertion.
  • Makes sure the training fits his schedule, goals, and needs.

Aaron DeBord Still Hasn’t Figured Out to At Least Wear Long Socks While Snow Running! #rookie

 The Road Back To Running

After a successful high school running career that included making it to the state meet he drastically changed his focus.

In college cheerleading, tumbling, and weights replaced running.

Post college he briefly revisited his old passion by completing his first half marathon in 2009.

Shortly after, a shoulder injury forced him to take a break once again and this time it lasted 5 years.

His 30th birthday was a turning point.

He made it his goal to see how far he could run and he finished his run 15 miles later.

Two days after that run, he signed up for his first marathon.

After that first marathon, his FOMO (Fear of Missing Out) drew him into the world of social media and running.

Social Media Mastery

Social media has some negative connotations, but Aaron credits it to keeping him more invested and consistent with running.

Being an Ambassador to several running related companies has taught him a few things along the way.

Knowing who follows his accounts can help with making connections and promoting the brands he’s passionate about.

Humility and a sense of humor can go a long way when communicating over the socials.

Pictures should not be overlooked if trying to use social media for maximal benefit.

The process isn’t complicated, but knowledge of angles and lighting can be helpful.

He has learned to always shoot his pictures in landscape and uses videos to catch a quality still frame.

Aaron DeBord at the Princess Half

Mentioned In This Episode:

Stay connected with Aaron through Instagram and Twitter.

Aaron Debord has gone from runner to cheerleader to tumbler to bodybuilder and now back to #running! #runchat Share on X

As Always, I’d Love to Know What Stood Out to You From this Episode! Let Me Know Your Takeaway in the Comments Below!

 Want to Support the Continued Growth & Production of the Show?

Check out the support page for ideas and suggestions of ways you can help me grow the show. And remember, not all support involves money. Some of the best ways you can show your support are 100% free.

Subscribe to the Show

Never miss another episode of the Diz Runs Radio by subscribing to the show, and for my fellow Apple fans out there, it’s never been easier now that the podcast app is native on the new operating system. iPhone/iPod/iPad users click here. Android users click here. SoundCloud users click here.

Please Give Me Some Feedback!

Take the 6 question listener survey to help me shape the future of this podcast.

Register for a Free Race Training Plan

Every month, I’m giving away a FREE training plan for the race of your choice. For details/information, and to sign up, just click here.

Join The Tribe!

There’s always room for more members of the tribe! Both the Facebook group and the email group provide opportunities that can’t be found anywhere else. The Facebook group is still small, but it is a great way to connect with fellow runners and foster community amongst like minded individuals. The email group is THE way to stay up to date about future guests on the show, as well as getting some other freebies and offers that aren’t available to anyone else. If you’ve got questions about either/both, just let me know!



0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *